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'Welcome back Citroen!' - Here's what readers think of the French carmaker's return to SA

2019-10-20 15:00

Janine Van der Post

Citroen C3

Image: Motorpress

Citroen SA managing director Xavier Gobille is ecstatic to have relaunched two brands within so many months, and with five brand new models for the local market. 

Gobille says: "Most of our customers were not even aware that Citroen had left, mostly because the chevron logo has still been prominent next to the Peugeot logos at dealers and workshops across the country."

But, Gobille says immense research was conducted where customers are placed in a sort of clinic to study their reaction and interaction with Citroen cars, and it's been based on that very outcome that the mother-ship has decided it's a good calculated bet to relaunch in SA. Time will tell. 

What are your thoughts on the brand's return to SA? Email us.

READ: Back in SA - Citroen launches new C5 Aircross SUV in SA

We've been asking Wheels24 readers their thoughts of the return of the French carmaker to SA, and reviews have been mixed. While most are excited that Citroen is back in SA, others have lost faith, and mostly their trust in the brand asking how long before the automaker packs its bags and leaves again. 


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