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<b>TAKING SELFIES WHILE DRIVING: </b> Taking a selfie while driving is incredibly dangerous, don’t attempt to take one while behind the wheel. <i> Image: Ford </i>
Ford
ESSEX, England - A new survey by Ford showed that British drivers are the most likely to snap a "selfie" while driving (33%), ahead of all other European participants.
The survey of 7000 smartphone users aged 18-24 from across Europe also revealed that one in four have posted an update on social media or checked social media sites while driving
According to the survey, British drivers were the most likely to photograph themselves while on the move (33%), ahead of German participants (28%), France (28%), Romania (27%), Italy (26%), Spain (18%) and Belgium (17%).
14 SECS TO TAKE A SELFIE
The survey also revealed that young male drivers were the most likely to ignore the risks. Nearly all drivers surveyed agreed that the activity was dangerous while driving.
Ford has found that snapping a selfie at the wheel could distract a driver for up to 14sec, and checking social media distracts as much as 20sec – long enough, at 95km/h, to travel the length of five soccer field.
VIDEO: The 'killer selfie'
VIDEO: The surprisingly dangerous history of the selfie
Car crashes are the leading cause of death for young drivers and Ford introduced to Europe the award-winning Ford Driving Skills for Life programme in 2013 to provide hands-on training to more than 5000 18-24-year-olds and online training for thousands more.
Ford Driving Skills for Life manager, Jim Graham, said: "Taking a ‘selfie’ has for many young people quickly become an integral part of everyday life – but it’s the last thing you should be doing behind the wheel of a car.
"It is deeply worrying that so many young drivers admit to taking a photo while driving and we will be doing all we can to highlight the potential dangers through driver education.”
100 000 YOUNG DRIVERS TRAINED
Ford Driving Skills for Life was launched in the USA ten years ago and has provided hands-on training to more than 100 000 young drivers around the world. By August 2014, in Europe the programme has been rolled out in the UK, Germany, France, Romania, Italy, Spain and Belgium.
As part of the training, attendees will in the future undertake slow speed manoeuvres while taking a selfie on a closed facility with a professional instructor beside them at the wheel. Expert guidance also is provided in the importance of early hazard recognition, and good speed and space management.
Click here to view the survey
#LOOK MA, NO HANDS
An irresponsible trend has gripped Instagram (social media photo sharing app) users as millions of drivers post selfies from the wheel.
Cellphone use at the wheel is a major problem but taking a photo of yourself while driving and posting it online is reckless. Being distracted while driving even for a moment could lead to a crash.
The survey of 7000 smartphone users aged 18-24 from across Europe also revealed that one in four have posted an update on social media or checked social media sites while driving
According to the survey, British drivers were the most likely to photograph themselves while on the move (33%), ahead of German participants (28%), France (28%), Romania (27%), Italy (26%), Spain (18%) and Belgium (17%).
14 SECS TO TAKE A SELFIE
The survey also revealed that young male drivers were the most likely to ignore the risks. Nearly all drivers surveyed agreed that the activity was dangerous while driving.
Ford has found that snapping a selfie at the wheel could distract a driver for up to 14sec, and checking social media distracts as much as 20sec – long enough, at 95km/h, to travel the length of five soccer field.
VIDEO: The 'killer selfie'
VIDEO: The surprisingly dangerous history of the selfie
Car crashes are the leading cause of death for young drivers and Ford introduced to Europe the award-winning Ford Driving Skills for Life programme in 2013 to provide hands-on training to more than 5000 18-24-year-olds and online training for thousands more.
Ford Driving Skills for Life manager, Jim Graham, said: "Taking a ‘selfie’ has for many young people quickly become an integral part of everyday life – but it’s the last thing you should be doing behind the wheel of a car.
"It is deeply worrying that so many young drivers admit to taking a photo while driving and we will be doing all we can to highlight the potential dangers through driver education.”
100 000 YOUNG DRIVERS TRAINED
Ford Driving Skills for Life was launched in the USA ten years ago and has provided hands-on training to more than 100 000 young drivers around the world. By August 2014, in Europe the programme has been rolled out in the UK, Germany, France, Romania, Italy, Spain and Belgium.
As part of the training, attendees will in the future undertake slow speed manoeuvres while taking a selfie on a closed facility with a professional instructor beside them at the wheel. Expert guidance also is provided in the importance of early hazard recognition, and good speed and space management.
Click here to view the survey
#LOOK MA, NO HANDS
An irresponsible trend has gripped Instagram (social media photo sharing app) users as millions of drivers post selfies from the wheel.
Cellphone use at the wheel is a major problem but taking a photo of yourself while driving and posting it online is reckless. Being distracted while driving even for a moment could lead to a crash.
