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Toyota's R6.1bn SA investment: Zuma to 'launch' Hilux, Fortuner

2016-05-24 07:47

RETURN OF THE KING: Toyota's Hilux reclaimed its spot as South Africa's best-selling bakkie. Image: Quickpic


'My dad's Hilux is so tough it can pull a bus'... Toyota has launched its best Hilux bakkie yet in South Africa. Watch this cute ad.

Durban - President Jacob Zuma will launch the new Toyota Hilux and Fortuner  at the Toyota Prospecton plant in Isipingo, Durban (May 24 2016).

The new Toyota Hilux and Fortuner models form part of Toyota's R6.1-billion investment into South Africa's automotive industry.

Investments bearing fruit

During the State of the Nation Address in February 2016, President Zuma announced that the support provided by Government through the Department of Trade and Industry had attracted investments of over R25-billion in the automotive industry in the past five years and that the investment was beginning to bear fruits.

READ: Top selling bakkies in SA - Hilux reclaims top spot in April

Zuma will launch the new models as part of the implementation of the Nine-Point Plan that he announced in 2015 to grow the economy and create jobs. One of the pillars of the is a higher-impact Industrial Policy Action Plan (IPAP) that focuses on increasing "manufacturing-based value addition, employment creation and export-intensity".

It is reported that the investment in the production of the new Hilux and Fortuner vehicle models will support more than 4000 jobs, whilst total employment in the plant already exceeds 8000 jobs.

READ: Toyota's Hilux is back! We drive SA's most popular bakkie

Toyota's highly-anticipated Hilux has arrived in South Africa. Does it have what it takes to reclaim the local bakkie throne? Sean Parker finds out in Gauteng.

The new Hilux, seen here in 2.8 diesel form. #HiluxToughFest #Toyota #CarsofInstagram

A photo posted by Wheels24 (@wheels24_sa) on

READ: Fortuner favours the brave - We drive Toyota's new 4x4 in SA

'The Fortuner is a rough and rugged SUV with great off-road capability and seating for seven,' writes Sergio Davids who drives Toyota's new Fortuner in SA.

Some off-roading fun in the new @toyota_sa #Fortuner #CarsofInstagram #FortunerFreedom

A video posted by Wheels24 (@wheels24_sa) on

Read more on:    toyota  |  jacob zuma  |  durban  |  toyota hilux  |  launch

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