Suzuki revving SA sales success

2012-09-04 07:01

Suzuki is celebrating a milestone in South Africa as it reaches 20 000 models in its overall vehicle sales for 2012.
Yamashita Kazuyuki, managing director of Suzuki SA, said: “The wide market acceptance of our local model line-up has strengthened the commitment of Suzuki Motor Corporation to the SA market. As a result, studies for the introduction of an additional four models over the next two years are already far advanced.

"Further to this, we continue to expand the Suzuki dealer network and plans are well under way to achieve our target of 35 dealers.”
Suzuki returned to SA in 2008 and sales began with its Swift and the SX4.


The debut of the Swift and the SX4 marked the first public activity of Suzuki Auto SA, a division of Suzuki Motor Corporation, but also heralded a significant commitment by SMC to the SA passenger car market.

At the time, the initial investment was valued at R106-million.

Kazuyuki said: “The entire Suzuki Auto SA team can be immensely proud of this achievement. The new vehicle market has never been more competitive while factors such as the softening exchange rate and rising fuel prices are also influencing trading conditions.
“Against that backdrop, reaching 20 000 sales is particularly gratifying and will serve to further inspire both our head office team and the Suzuki Auto retail network to even greater successes in the future."