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STUTTGART, Germany - Mercedes-Benz and Formula 1 legend Michael schumacher has announced a long-term partnership which will extend far beyond motorsport and Formula 1 in 2013.
Schumacher will be involved with the development of the German automaker’s safety and comfort systems, called "intelligent drive", and represent them as an ambassador.
PARTNER WITH MERCEDES
Schumacher said: "The future interests me much more than the present and past. During my Formula 1 time I always believed that you must not allow yourself to rest on your laurels, but that you must continuously try to improve.
“In so doing I was very often able to rely on the help of all the technologies available to me in the car and use them to my advantage. That is why I am a declared supporter of driving assistance systems both in the racing car and in the road-going car."
Schumacher will make his first appearance as a partner of Mercedes-Benz at the 'Pathfinder - The future starts today' event on May 1 2013.
Joachim Schmidt of Mercedes-Benz said: "We are proud that Michael Schumacher, the most successful and best-known racing driver in the world, is again joining us as our partner.
"Right from the time when he was a Mercedes-Benz junior and of course in the last three years as a driver in our Formula 1 team, Michael Schumacher has always been committed to our company's projects.”
Schumacher will be involved with the development of the German automaker’s safety and comfort systems, called "intelligent drive", and represent them as an ambassador.
PARTNER WITH MERCEDES
Schumacher said: "The future interests me much more than the present and past. During my Formula 1 time I always believed that you must not allow yourself to rest on your laurels, but that you must continuously try to improve.
“In so doing I was very often able to rely on the help of all the technologies available to me in the car and use them to my advantage. That is why I am a declared supporter of driving assistance systems both in the racing car and in the road-going car."
Schumacher will make his first appearance as a partner of Mercedes-Benz at the 'Pathfinder - The future starts today' event on May 1 2013.
Joachim Schmidt of Mercedes-Benz said: "We are proud that Michael Schumacher, the most successful and best-known racing driver in the world, is again joining us as our partner.
"Right from the time when he was a Mercedes-Benz junior and of course in the last three years as a driver in our Formula 1 team, Michael Schumacher has always been committed to our company's projects.”
