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2014-07-09 08:46

GREAT YEAR SO FAR: Pedestrians in London look through a Rolls Royce showroom window at a special edition Phantom Drophead Coupe. Sales of the luxury automaker’s vehicles have soared worldwide. Image: AP/Kirsty Wigglesworth

LONDON, England - Sales of Rolls-Royce cars, each costing millions of rands, have soared worldwide.

The BMW-owned automaker said on Tuesday (July 8) that global sales in the first half of 2014 were up 33% on the same period in 2013.

Sales of Rolls-Royce cars in the first half of the 2014 totalled 1968 units (previous year -1475/ +33.4%). 

ROLLS-ROYCE UP, MINI DOWN

The company said growth was strongest in Europe (up more than 60%) and Asia Pacific (up almost 40%). Middle East sales were up 30% and the US and China were also seeing double-digit growth. By July 2014, the US had overtaken China as the automaker’s largest market.

BMW saw vehicle sales rise across the its group by almost 7% in the period though Mini saw sales decline by more than 10%.

Rolls-Royce continues to see strong customer demand for its Wraith, significant orders for the recently announced Ghost Series II and great demand for its Phantom family of cars across the world.

The automaker continues to plan for long-term sustainable growth and is on target for another record year in 2014.
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