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It's a 'go' for Spain's Ferrari Land

2014-03-14 11:04

OFF TO FERRARI LAND: Ferrari plans to build a new amusement park and hotel in Spain. Its doors are set to open in 2016. Image: Ferrari

MARANELLO, Italy - The Italian automaker will build Ferrari Land, a new Prancing Horse theme park, near Barcelona in Spain.

Ferrari World on Yas Island in Abu Dhabi is the biggest indoor amusement park in the world and is home to the world's fastest roller coaster.

Image gallery: Ferrari Land

The new Ferrari Land will cover 75 000 square metres and include a variety of attractions for Ferrari enthusiasts of all ages, including Europe’s highest and fastest vertical accelerator.

Ferrari said: "It's an opportunity for the whole family to experience and discover the world of Ferrari."

A Ferrari-themed hotel will be built inside PortAventura with 250 rooms, restaurants and a driving simulator.

The project will involve an overall investment the equivalent of R149-billion and is set to open in 2016. The city of PortAventura reports it receives four million visitors a year.

'UNIQUE EXPERIENCE'

Investindustrial senior partner Andrea Bonomi said: “PortAventura is one of the leaders in Europe’s tourism sector, while Ferrari is an iconic company that represents Italy.

"The synergy between the two groups creates a powerful combination that means we can offer clients of both brands a unique experience."

Ferrari brand CEO Andrea Perrone said: “After the success of Ferrari World in Abu Dhabi, we received many requests to develop new amusement parks."
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