Toyota opens its doors in Soweto

2012-04-02 08:35

Toyota South Africa expands into the biggest township in South Africa with the opening of a new dealership in Soweto by the Deputy President, Kgalema Motlanthe.

Toyota South Africa Motors, the well-known Maponya family and Barloworld Automotive last week celebrated the opening of Soweto Toyota at a gala function at the new facility, which is described by Toyota as a milestone in the development of Soweto.

The new dealership was officially opened by Deputy President Kgalema Motlanthe, although Gauteng Premier Nomvula Mokonyane, Dr Richard Maponya, the Maponya family patriarch, and Dr Johan van Zyl, president Toyota South Africa Motors were also in attendance.


Soweto Toyota was officially opened for business in December 2011 and represents a R40 million investment in Soweto by the stakeholders. It is one of the anchor projects in a planned new 8 000m2 Motor City development envisioned by Dr Maponya and his family.

The dealership has been designed in a modular fashion to allow for further expansion as it grows. Showing off Toyota’s “New Retail Concept”, it is already equipped to sell 30 new and 25 used Automark vehicles per month, along with parts and servicing functions.

Said van Zyl at the event: “When we celebrated the sod turning on this investment in July, 2011, year we spoke of the privilege of working with Dr Maponya and his family, the importance of Soweto as a growing economic hub and home to more than five million people and of Toyota’s commitment to further development in South Africa.

“Today we would like to put the challenge to other vehicle manufacturers and related business in the automotive industry to follow our lead and invest in Soweto and in Dr Maponya’s planned Motor City.”