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BMW has finally released the ad of its new and very first front-wheel drive 1 Series.
The film was shot in Cape Town around most well-known landmarks from the Civic Centre in the CBD, highway bridges and mountain backgrounds.
The 1 Series is bolder, more sportier and will arrive in South Africa later this year. The ad highlights some of the new vehicle's technology and features like swinging your foot below the tailgate to open the boot, reverse park assist where the car literally drives itself out of a garage or parking spot.
Also, the automaker's innovative command tech where you just speak commands to the system to perform such as adjusting the temperature in the car.
