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SA-bound Datsun gets 'Go-ing'

•  Production of Datsun Go started at Chennai, India
•  Plant is the global first to start assembly of new-generation Datsuns
•  Plant is a Renault-Nissan Alliance operation

CHENNAI, India - The first Datsun Go rolled off the production line at the Renault Nissan Alliance plant in Oragadam, near Chennai, India, on February 4. Datsun says the new model is the first for the resurrected brand. Global sales will start in March 2014.

HEADED FOR SA

Datsun SA - the brand changed to Nissan in the early 1980's - will be headed up by Des Fenner and the cars will start arriving during the third quarter of 2014. Datsun SA says the car will cost less than R100 000.

The five-door, front-wheel drive hatchback will have a 1.2 petrol engine paired with a five-speed manual. It's 1.6m wide, 1.4m tall and 3.7m long with a 2.4m wheelbase. By comparison, a Chevrolet Spark is 3.4m long.

Nissan's vice-chairman Toshiyuki Shiga said at the event: “This is a landmark day for all of us at Nissan. It represents the culmination of several years of extremely hard work to return the Datsun brand to the market.”

DELHI DEBUT

The Go made its debut in Delhi, India, in July 2013 as a five-door, five-seat hatchback conceived to offer transport to aspirational Indian families; "a modern driving experience combined with space, quality and fuel efficiency for a new breed of customers who are enjoying the opportunities available to them".

The Oragadam plant on India's south-eastern coast will be the first to produce new Datsun vehicles. Local production will also start soon in Indonesia and Russia. More than 100 Indian companies supply components for the Go.

Vincent Cobee, global head of Datsun, said: “From Day 1 we knew the key success for Datsun would be cars developed, engineered and assembled locally. That way we have a unique insight into customers' needs which enables us to build a car that meets and even exceeds those expectations.”

From the Datsun Fairlady, S30 and 1500, to the Pretoria-built 1600 in 1969, share your favourite Datsun memories and we'll publish them on Wheels24.
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