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2014-06-06 07:19


NEW MOM'S TAXI: Citroen has launched its new C4 Picasso in South Africa with the hopes it will be a trendsetter. Image: Citroen

  • New light-weight platform
  1.6 turbo diesel
  • 537-1851 litres (seats folded) of space

GEORGE, Western Cape - Citroen hopes to carve its share of the local moms' taxi market with the arrival of its stylish C4 Picasso in South Africa.

Peugeot/Citroen SA general manager of marketing Grant Bowring explains: “It's new platform is significantly lighter than the previous version and provides the opportunity to lower the engine, thereby the centre of gravity, making the car more stable while also providing extra interior space.”

GALLERY: 2014 Citroen C4 Picasso

Using its new lightweight platform, Citroen shaved 140kg from the Picassco’s weight courtesy of an aluminium bonnet and composite rear to achieve a slimmer 1298kg.

The new MPV is available in two derivatives (Seduction and Intensive), each powered by a 1.6 e-HDi 115 turbodiesel capable of 85kW/270Nm. Power is driven to the front wheels via a six-speed manual gearbox.

The turbodiesel enables the C4 Picasso to reach  100km/h in 11.8sec and top speed of 190km/h. Fuel consumption is rated at four litres/100km with CO2 emissions of 105g/km.

The Seduction has 16” Viper alloy rims, the Intensive 17” Anacondas, each shod with Michelin tyres.


The facia is equipped with a 17cm touch screen though it can be fitted with an optional 30cm HD version. The screen and your fingers operate the satnav, aircon and audio (six speakers). It has USB, Bluetooth and USB connectivity. The screen offers drivers the options of displaying a personal photo as a screen backdrop.

Standard kit includes cruise control, electric handbrake, hill-start assistance and auto headlights. The C4 Picasso has what Citroen calls its “find my car” feature; the interior and hazard lights will flash and it has a “guide me home” headlight function.

The Intensive version adds diode lights, kerb lighting, removable and rechargeable boot light/torch, interior “mood” lighting, retractable rear window-blinds, rear-seat mirror and fog light with cornering function.


Both derivatives are equipped with parking assistance though the Intensive spec adds parallel parking assistance. Luggage space is rated at 537 litres which can be  increased to 1851 with the seats folded.

Safetywise, it has anti-lock brakes with electronic brake force distribution, emergency braking assistance, electronic stability and traction control, six airbags and a 'soft-tyre' warning.

The new Picasso will automatically activate the hazard warning lights under hard braking of impact.


The new C4 Picasso marks a shift in model focus for PC SA as it plans to expands its range of vehicles locally. Managing director Francis Harnie said: “We announced an aggressive new model introduction policy for Citroen in South Africa at the time of the recent restructuring of our business in terms of the establishment of Peugeot Citroën SA.

“The launch of the C4 Picasso MPV is the first step in a programme which will increase the Citroen range of innovative, trend-setting cars.”

C4 Picasso Seduction - R325 900
C4 Picasso Intensive - R345 900

The Citroen C4 Picasso is sold with a three-year or 100 000km warranty, five-year or 100 000km service plan, three years of 24-hour roadside assistance. The warranty can be extended to five-years or 100 000km.

Buyers can opt for Citroen Freedrive - a five-year or 100 00km warranty and a five-year or 100 000km maintenance plan.

Click here for full specifications

Read more on:    citroen  |  south africa  |  mpv  |  new models

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