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Harley-Davidson Africa has handed over a cheque of R100 000 to 'More Balls Than Most', a testicular and prostate cancer awareness organisation, at the Harley-Davidson Tyger Valley dealer in Cape Town.
The money was raised through the Snors for a Cause Motorcade which took place on November 1 and involved all 10 authorised Harley-Davidson dealers in South Africa. The public had the opportunity to contribute to this cause by buying a limited-edition Snors for a Cause buff (scarf).
OVERWHELMING SUPPORT
Trisch Rosema, MBTM's representative, said: “We're grateful that Harley-Davidson Africa chose us as the beneficiary for the first Snors for a Cause campaign. We'll use the money donated on cancer education and awareness at schools, communities and events in the interests of early detection and prevention of prostate and testicular cancer."
The Snors for a Cause Motorcade 2014 was the first parade on the same day at the same time at 10 locations throughout South Africa. The objective for the first Snors for a Cause Motorcade was to raise R50 000 for the MBTM. As a result of the overwhelming support from the 10 dealers and their communities - as well as riders of other non-Harley machines - the donation reached R100 000 which was double the initial goal.
Harley-Davidson Africa country manager Paul de Jongh said: "Fulfilling dreams of personal freedom is our purpose and our passion and that is why raising awareness about the early detection of male cancers is so important to us.
"We're looking forward to build on this campaign in 2015."
Harley-Davidson Africa continues to raise awareness for male health with a competition on its Facebook page for which the top prize is a Harley-Davidson Street 750 - a model which will arrive in South Africa in early 2015.
