Yee-haw! Iconic Corvette returns
60 YEARS ON AND STILL GOING STRONG: The admiration for the Corvette lives on with the latest version - the 2013 Corvette Stingray (bottom right).
NEW YORK – Sixty years ago, spectators lined New York City’s posh Park Avenue, waiting to get a glimpse of the ground-breaking Chevrolet Corvette on display at the General Motors’ Motorama show.
The iconic Corvette returns, marking a historic milestone with the all-new 2013 Chevrolet Corvette Stingray debuted earlier in January at the 2013 North American International Auto Show in Detroit.
WOVEN INTO AMERICAN CULTURE
Chris Perry vice president of Chevrolet marketing said: “The Corvette Stingray is the most advanced and engaging Corvette in the long, prestigious legacy of this uniquely American success story.
"It is a car woven into the fabric of American culture and it got its start right here in the Big Apple.”
The introduction of the original Corvette took place at the Waldorf Astoria Hotel on January 17, 1953. During that that year, more than one-million people saw the curvaceous design and futuristic approach of the Corvette at displays around the US.
The enthusiastic response prompted Chevrolet to accelerate production plans and by late June that year, Corvettes were rolling out of a specialised assembly facility in Flint, Michigan. Only 300 were built in 1953 – all of them white with a red interior.
They represented an auspicious launch for a car that would become synonymous with performance, technology, design and aspiration.
ENGAGING DRIVING EXPERIENCE
The latest edition remains true to its roots as a two-seat sports car that delivers an engaging driving experience through advanced engineering and lightweight materials.
Its technologies are supported by a racing-influenced design and features that work cohesively to deliver the most connected driving experience in the nameplate’s history.
It is also the most powerful standard model ever and the most efficient, with 335kW that enables 0-100km/h in times less than four seconds and projected highway fuel efficiency greater than 9litres/100km.
The 2014 Corvette Stingray coupe goes on sale in the third quarter of 2013.
Check out some Corvette fast facts