WORK IN PROGRESS: Mdu Car Care, a Renew My Car franchise under The Hope Factory's programme, working on SAICA's pool car. Image: Supplied
JOHANNESBURG, Gauteng - Reaching an all-time high of 42 915 cars sold during September 2014, there’s no doubt that the automobile business is huge in South Africa.
Renew My Car – an on-site cosmetic repair franchise business – has become a game changer in South Africa’s automotive industry.
Henk van der Walt, the founder of the business says, “My love for shiny cars was the catalyst to start a cosmetic car repair company. I saw the opportunity to make money off it and started the company in West Australia 12 years ago.”
CHARGE HIGH FEES
The franchise business is growing extensively. There are 25 franchisees in South Africa at present and it offers, among others, scratch repairs, stone chip repairs, valets, paint protection for new cars and restoration of headlights. All the franchisees offer the same service and pricing and have an advantage over some panel beaters that charge high fees.
Bringing the franchise business to South Africa in 2013 was an obvious choice for Van der Walt, who, as a true patriot, was alarmed by the high unemployment rate. He saw this as an opportunity to invest in the country by helping to better lives.
“It’s a great pleasure to see people succeed and employ others. In Australia, SMMEs (Small, Medium and Micro-sized Enterprises) contribute a lot to the country’s GDP (Gross Domestic Product) and we want the same for South African entrepreneurs,” says Van der Walt.
Believing in its business model, The Hope Factory has partnered with Renew My Car to help more people to be self-sufficient, the company says. South Africans with experience in the automotive industry who are also entrepreneurial have an opportunity to become part of this international franchise.
Thulani Hlatshwayo, specialist mentor: franchising at The Hope Factory said: "The Hope Factory understands the value of the business model and we’re excited to partner with Henk and the Renew My Car team to help build more of these businesses locally, specifically in Johannesburg and Port Elizabeth where we operate. So far we're funding 15 of the franchisees.
“Renew My Car offers technical and marketing support to the franchisees. We don’t have the skills that The Hope Factory offers to entrepreneurs by way of business mentorship. The rate of business failures is quite high and we want our franchisees to be successful. The Hope Factory offers them the required business skills for one year. We’ve partnered with The Hope Factory because we share a vision to develop successful entrepreneurs,” van der Walt explains.
Additionally, all the franchisees have access to the best technical support from 3M and Plascon Paints. The two companies are also in partnership with Renew My Car.
Renew My Car’s training in Australia is recognised in the automobile repair industry. The same training has been adopted in South Africa and the franchisees will be supplied with an international certificate after 12 months provided they show evidence of their work.