Wheels24

Mercedes: 2011 best year yet

2012-01-06 14:36

STUTTGART, Germany - Mercedes-Benz sold more cars in 2011 than any year in its 111-year history.

With 1 260 912 units sold, an increase of 8% over 2010, the German automaker overtook its previous sales record year 2007 (1 185 200 units). In December 2011 global deliveries rose by 15.1% to 124 387.

Dieter Zetsche, CEO of Daimler AG and head of Mercedes-Benz Cars said: “We’re very satisfied with our sales development. In 2011 we sold more vehicles than ever before.

"We also set the course for the future: the introduction of the next C-Class, the C-Class coupe, the SLK and the CLS are extremely popular among customers. The same applies to the new B-Class and new M-Class. The full-year 2011 was also shaped by our strong development in important growth markets such as the BRIC countries and positive development in the US."

NEW A-CLASS

Zetsche hoped the sales trend will continue in 2012 with the launch of the latest A-Class, CLS and SL models. "In 2012 we will continue our product offensive. The vehicles will be spearheaded by the new A-Class, which will allow the brand to reach out more strongly to younger groups.

"The new CLS Shooting Brake will underscore our leading role when it comes to innovative vehicle concepts and design,” he said.

The SL launch will coincide with the model series’ 60th anniversary.