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Ford wants more EV sales

2013-02-08 14:12

MORE GREEN THAN MEAN: Ford will be increasing the number of dealerships in the US offering plug-in vehicles to try increase sales of cars like the Focus Electric (above).

kalahari.com

 

DETROIT, Michigan - Ford plans to more than quadruple the number of dealers who sell plug-in electric vehicles in an effort to boost sales of three vehicles.

The Detroit News reported that the automaker will have 900 certified dealers by April 2013, up from the 200 it had near the end of 2012. Each will have specially trained sales and service staff, plus at least two charging stations.

GREEN FEVER SPREADING

Certifications will allow dealers to sell the Focus Electric, C-Max Energi plug-in hybrid and the Fusion Energi plug-in hybrid.

The new certified dealers will be spread out across the US. Whereas the first 200 dealers were spread out in places where markets for electric vehicles are most popular, like California and New York.

Ford introduced the C-Max Energi in October 2012 and since then has sold 2712, the Detroit News reported.

Things haven't been as successful for the Focus Electric, on sale since December 2011: 685 in 2012 from a build totaling 127 — making the car one of worst-selling electric vehicles.



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