Commuters were surprised to see a life-size replica of the new Chevrolet Orlando, made from 1.5 tonnes of Play-Doh, parked in a street in central London.
The hand-crafted sculpture took two weeks to be created by a team of eight model-makers to mark the UK launch of the new MPV.
Research by Chevrolet provided the inspiration for the world’s largest Play-Doh sculpture (4.6m x 1.8m) as the modelling compound topped a poll of the most-loved toy from yesteryear.
More than 1000 UK adults voted for their favourite nostalgic toy from their childhood with Play-Doh gaining 19% of the vote, closely followed by LEGO (17%) and Kinder Egg (15%).
TOP 10 BEST NOSTALGIC TOYS
1 Play-Doh (19%)
2 LEGO (17%)
3 Kinder Egg (15%)
4 Action Man (12%)
5 Barbie (9%)
6 Teddy bears (8%)
7 Marbles (6%)
8 Scalextric (5%)
9 Subbuteo (2%)
10 Rubik’s Cube (1%)
Other (6%)
Les Turton of Chevrolet UK said the Orlando would be a head-turner, especially if it's made of tonnes of the popular child's clay.
“The new Orlando deserves another look and we believe this mould-breaking MPV is a real head-turner – especially when it’s made from tonnes of the nation’s most popular aqua-marine putty," he added.
"I hope our launch will appeal to the inner-child in every parent and that it will become a firm family favourite."
The hand-crafted sculpture took two weeks to be created by a team of eight model-makers to mark the UK launch of the new MPV.
Research by Chevrolet provided the inspiration for the world’s largest Play-Doh sculpture (4.6m x 1.8m) as the modelling compound topped a poll of the most-loved toy from yesteryear.
More than 1000 UK adults voted for their favourite nostalgic toy from their childhood with Play-Doh gaining 19% of the vote, closely followed by LEGO (17%) and Kinder Egg (15%).
TOP 10 BEST NOSTALGIC TOYS
1 Play-Doh (19%)
2 LEGO (17%)
3 Kinder Egg (15%)
4 Action Man (12%)
5 Barbie (9%)
6 Teddy bears (8%)
7 Marbles (6%)
8 Scalextric (5%)
9 Subbuteo (2%)
10 Rubik’s Cube (1%)
Other (6%)
Les Turton of Chevrolet UK said the Orlando would be a head-turner, especially if it's made of tonnes of the popular child's clay.
“The new Orlando deserves another look and we believe this mould-breaking MPV is a real head-turner – especially when it’s made from tonnes of the nation’s most popular aqua-marine putty," he added.
"I hope our launch will appeal to the inner-child in every parent and that it will become a firm family favourite."