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Peugeot SA charges into Namibia

2012-06-15 06:51

Peugeot SA charges into Namibia, giving intrepid SA travellers a local option for spares, repairs and servicing when visiting our neighbour.

Peugeot SA has opened its first official dealership in Windhoek, Namibia. It will trade as Peugeot Windhoek under the auspices of Spes Bona Motor Company that a year-and-a-half ago, was tasked with handling aftersales in the Namibian capital.

Based on this performance, Peugeot’s local Johannesburg headquarters commissioned the upgrade to a full service franchise store.

MORE EXPANSION PLANNED


Pieter Senekal, owner and dealer principal of Peugeot Windhoek, said: “This is a wonderful opportunity and my team and I are very excited about the opportunity this presents. We understand the Namibian motoring environment, we have a good customer base … and we also know that there is a pent-up demand for the brand.”
 
According to Peugeot SA’s managing director, Francis Harnie, the new outlet represents a significant step forward for the brand.

“With the opening of Peugeot Windhoek,” Harnie said, “we now have 26 dealers on the subcontinent and we plan on reaching 30 by the end of the year (2012). Dealer development remains a key aspect of our strategy and we will continue to grow that number in the coming years.”