Public outcry over the horrific accident in which seven Impala were killed in the Kruger National Park (KNP), and the meager fine of R2500 imposed on the responsible driver has led to a substantial fine increase as well as a ban of five years.SANParks said that a further penalty amounting to R21 000 would be imposed on the main contractor of Kgokole Mmakole Trading and Projects CC for failure to comply with the Code of Conduct. CANNOT GO 'UNPUNISHED'In addition, a ban of five years was imposed on the driver of the vehicle involved, prohibiting him from entering the Park for whatever reason.Abe Sibiya, managing executive of the KNP said: "I am completely saddened by this incident and would like to warn all contractors, suppliers, staff members and guests to strictly adhere to the rules and regulations of the Park."Otherwise, severe action shall be taken against any perpetrator without exception. People cannot be allowed to continue to disobey the rules and go unpunished. We will up our ante and there will be more arrests and harsher penalties for transgressions in the park," he said.