Ghosn: Turnover of new Leaf vital
TOKYO, Japan - Nissan is aiming to sell 1.5-million electric vehicles globally by 2016 as it looks to capitalise on growing demand for "green" products.
Japan's second-largest automaker behind Toyota said it wants to be the world's largest player in zero-emissions vehicles, including a new fuel-cell electric vehicle developed by Daimler.
The company, 43.8% owned by Renault, has sold 15 000 Leaf electric cars, the only model it produces, but plans to add seven models.
"More people are demanding products in line with their values, including cars and trucks with a smaller carbon footprint," said Nissan's CEO Carlos Ghosn. "Nissan wants to be part of the solution to a sustainable society --for the sake of the planet and as a significant competitive advantage and strategic differentiator in the global manufacturing sector."
Apart from battery cars, Nissan is aiming for a 35% reduction in fossil-fuel consumption from 2005 figures among its products sold in Japan, China, Europe and the US. The company has partnered with US-based General Electric to promote battery vehicles.
Nissan sold 1.056-million vehicles globally in the first quarter of 2011, up 10.6% year-on-year.