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Stylish 2008 to debut in Geneva

GENEVA, Switzerland - Peugeot’s stunning new compact crossover, based on its 208, will make its global debut at the 2013 Geneva International Motor Show. 

The 2008 is the latest expression of Peugeot’s renewed brand positioning as it attempts to become more “up market”.

Peugeot says its new model “addresses the increasing demands of customers around the world” and is the first vehicle produced by the automaker which has been designed, developed and engineered simultaneously by employees based in Europe, China and Latin America.

'FIRST SKETCH WAS PERFECT'

Vehicles for Europe will be produced in France and the 2008 and reach South Africa early in 2014.

Peugeot 2008 design manager, Eric Dejou, said:  “Creating the 2008 was a great challenge but we had a precise idea of the vehicle that we wanted to offer customers. The style brought to life in an early phase did not require any major modifications up until production. The very first sketch was perfect.”

Measuring 4.16m long and 1.74m wide, the Peugeot 2008 is said to combine the versatility of an SUV with compact dimensions of a car. According to Peugeot, the goal for its design and engineering team was to combine sporty styling with while offering desirable driver benefits.

The result is a vehicle equally as at home in suburbia as it is on the open road. At launch the model will available with two petrol engines (1.2 and 1.6) and two diesels (1.4 and 1.6).

Agnes Tesson Faget, 2008 product project manager, said: “We wanted to create exceptional space for our customers which takes care of all the occupants and offers them new sensations. The unique ergonomics of the instruments and controls, the careful choice of materials, the quality of assembly, the light ambience ... the 2008 stimulates the senses.”

PRACTICAL SUV

The wheelbase measures 2.54m and folding the 60:40 split rear seats boosts storage volume from 360 to 1194 litres, of which 22 are under the floor.

A new 'grip control' system, first seen on the 3008, is available on 2008. The system adapts to the terrain by acting on the front wheels, using the electronic components already present on the vehicle.

Apart from the default mode, drivers can select other modes - Snow, Off-Road, Sand or ESP Off.

Parking 'radar' is also available on the 2008 which uses ultrasound to measure an empty space then controls the steering to position the vehicle.

Peugeot 2008 petrol range:
1.2-litre e-VTi 61kW Stop&Start - 99g/km
1.2-litre VTi 61kW - 114g/km
1.2-litre e-THP 82kW Stop&Start - 104g/km
1.6-litre VTi 90kW - 135g/km
1.2-litre e-THP 97kW Stop&Start - 109g/km

Peugeot 2008 diesel range:
1.4-litre HDi FAP 51kW - 104g/km
1.6-litre e-HDi FAP 70kW - 98g/km
1.6-litre e-HDi FAP 70kW - 103g/km
1.6-litre e-HDi FAP  86kW - 106g/k

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