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2012-08-20 12:00

POPULAR PEUGEOT: Over 7500 orders have been placed for the new Peugeot 208 since its UK order book was opened; does this bode well for South African sales?


2012 208 GTi Concept

2012-02-17 15:13

Peugeot's GTi Concept previews the next version of another legendary hot hatch. It will be at the 2012 Geneva auto show.

The new Peugeot 208 went on sale on June, 28, 2012 and has secured over 7500 orders since order books opened in the UK, the automaker said.

The new hatchback will be launched in South Africa before the end of 2012.

The 208, according to Peugeot, combines the qualities of its predecessors but adds numerous extra attributes. It's lighter, has a smaller exterior and more interior space, and it boasts more aerodynamic styling, compared with the 207.


Morgan Lecoupeur, marketing director at Peugeot UK, said: “There has been an incredible and positive response to the new 208, illustrated by the initial 7500 orders.

"The 208 also obtained five stars from Euro NCAP, certifying its safety credentials, and was the first car in its segment to achieve this following the introduction of more demanding review criteria."

The 208 - in Europe - is available in three- and five-door body styles, with ten engine options including new three-cylinder versions that achieve low CO2 emissions and higher fuel economy.

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