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2013-09-10 10:15

FIRST UNDER 100: The newest addition to the Ford Focus one-litre EcoBoost range will be the first non-hybrid petrol family car in Europe to offer 99g/km CO2 emissions. Image: Ford

Ford has a giant stand at the 2013 Frankfurt auto show - part of a rollout that will see the automaker deliver one of the most complete product expansions in the history of Ford in Europe.

FRANKFURT, Germany - Ford has revealed its concept of a new Ford S-Max  sport activity vehicle and the all-new Ford Mondeo Vignale Concept – a preview of the exclusive Vignale product and ownership experience that will launch in Europe in 2015.

TheS-Max concept builds on the current S-Max's "style-without-compromise" ethos, Ford says, with a sleek design, premium craftsmanship, smart technologies and a more flexible cabin.  It also has connectivity and well-being technology, including Ford SYNC with AppLink which allows the driver to voice-activate apps from his special seat that monitors his heart-rate - the latter a function also being used by Nissan on its Nismo.


The all-new Mondeo Vignale Concept is a first glimpse of Ford’s ideas for the next Vignale with unique design touches, high-quality craftsmanship, exclusive specification and advanced technologies. The car also has 20" alloy rims with chromed detailing, a unique front bumper and grille and an exclusive “Nocciola” paint colour.

It's all part of a rollout that will see Ford deliver one of the most complete product expansions in the history of Ford in Europe.

Stephen Odell, Ford’s president of Europe, Middle East and Africa, said: “Despite the weak economic situation we are transforming our business in Europe by investing heavily to accelerate the introduction of new products and technologies. Almost a year ago we promised to launch the most aggressive product expansion in Ford of Europe’s history.

"We are on track to deliver one of the freshest, most exciting, line-ups in the industry, one that will position us for growth as the economic situation begins to recover.”

S-Max Concept

The Ford S-Max Concept reflects the latest Ford global design language with a high grille and backswept diode headlights; the bonnet sweeps seamlessly into the sharply raked windscreen, which in turn flows into the roof to create what Ford calls a unique glass roof graphic.

The cabin, Ford adds, has four to seven-seat possibilities but "places the focus firmly on the driver". The high-set instrument panel, door panels and ceiling design "maximise spaciousness".

The concept comes with advanced safety and convenience technologies, among them  including a protection system that includes the ability to identify a potential crash and brake the car. A smart screen allows the driver to receive information while the passenger enjoys a video - not a new concept, but effective.

Barb Samardzich, European product development vice-president, explained: "The launch of this all-new concept takes the S-Max to a new level of excellence. We want our S-Max customers to live life without compromise and have taken a no-compromise approach to every aspect of its design and engineering."

Ford Vignale

The Mondeo Vignale Concept as a sedan or wagon, Ford says, "combines traditional coach-building with contemporary design and material trends". Smart technologies include front and rear parking radar and a rear-view camera. The interior has leather armrests and “Vignale” detailing on the premium soft-touch leather that extends to the steering wheel, instrument panel, centre console, door top-rolls and centre armrest.

The Vignale experience, Ford says, will include servicing collection and return, free washes for the car's lifetime and invitations to "exclusive events".

Power of choice

The newest addition to the Ford Focus one-litre EcoBoost range will be the first non-hybrid petrol family car in Europe to offer 99g/km CO2 emissions when it goes on sale in Europe in 2014. It will have a 75kW version of the International Engine of the Year 2013 and 2012, very low rolling-resistance tyres, under-body smoothing and revised gearing.

Ford will also launch the Fiesta one-litre EcoBoost auto and a hybrid range will be extended to include the Mondeo Hybrid in 2014 after the September 2013 launch of the Focus Electric.

Tourneo Courier

The production version of the Tourneo Courier will also be revealed at Frankfurt with "class-leading space, practicality, fuel economy and safety features". The five-seater is the most compact member of the Tourneo family, taking Ford’s people-mover range into the small-car segment.

Based on Ford’s latest global small-car platform, the Tourneo Courier is for five people and their luggage "with the agile handling of a compact car". The vehicle’s two side sliding doors "provide best-in-class access".

The Courier will join the five-seat Tourneo Connect which will also be on display in Frankfurt, the seven-seat Grand Tourneo Connect and the Tourneo Custom, and will go on sale by mid-2014.

Stay with Wheels24 for the 2013 Frankfurt Motor Show.

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