DON'T DO IT: Volkswagen Hong Kong revealed its latest anti-texting while
driving message to a cinema of Chinese movie-goers. The unwitting particpants were shown mundane footage of a vehicle driving. Technicians then sent out an sms and predictably audience members answered their phones, simulating being distracted behind the wheel. Technicians switched the footage to a crash showing how easily crashes can occur when using a mobile phone while driving.