VW Golf SV adds space 'n spice

There's a trend towards cars with GREAT versatility - hatchbacks with a touch extra. LES STEPHENSON drives VW SA's answer - the Golf SV.

Tips, tricks and cars catered to you

Get the latest in motoring news, new models and cool clips with a feminine flair from Wheels4Women.

Red Bull F1 goes to Infiniti

2013-02-04 08:22

NEW RED BULL PARTNER: Nissan subsidiary Infiniti has come fully on board with Red Bull for four years as a major partner.

LONDON, England - Sunday's launch of Infiniti Red Bull Racing's 2013 Formula 1 car, the RB9, not only marked the unveiling of the car with which the team will defend its Drivers' and Constructors' titles but it also ushered in a new era for the team.

The car has a striking new livery that reflects the strengthened relationship between Red Bull Racing and premium automotive brand Infiniti.

Triple F1 champion Sebastian Vettel and nine-times GP winner Mark Webber were at the team's UK base to give the world's media its first glimpse of the new car and livery, which integrates Infiniti's purple-hued branding with the team's existing racing colours.


The unveiling was an opportunity for Infiniti to reveal that not only has it agreed a four-year deal to become the team's title partner, as announced in November 2012, but also that it will become the exclusive vehicle performance partner of the team.

Johan de Nysschen, president of Infiniti Motor Company, part of the Nissan conglomerate, said: "Our new, increased partnership as Infiniti Red Bull Racing is a key milestone for Infiniti and a clear indication of our commitment to building the brand globally," he said.

"While the first 24 months delivered outstanding results for both parties, our deeper involvement, which now sees us truly integrated as one team, will bring significant benefits to our people, processes and technology. We go into the 2013 season and beyond with a shared objective to deliver world-leading performance on the track and the road."

Infiniti already has engineering personnel working at the team's UK HQ, highlighting the deepening technical synergy between the team and the automaker. The brand aims to integrate further team members into the vehicle performance department.


Infiniti believes that rotating technical staff through the F1 environment will bring benefits in development processes and performance expertise. An early indicator of the value of the technical collaboration between the organisations was last year's development of the Infiniti FX Vettel Edition from concept to production in just six months.

More recently, Infiniti Red Bull Racing drivers Sebastian Vettel and Sebastien Buemi had a hands-on role test-driving and developing the new Infiniti Q50.

Commenting on the strengthened relationship, Infiniti Red Bull Racing team principal Christian Horner said: "Our stronger link with Infiniti from 2013 is part of the natural evolution of our team and demonstrates its growth. We are still a young racing outfit and this title partnership is a very welcome aspect of our development.

"I firmly believe it will prove to be of enormous benefit on both sides over the coming years."

Read more on:    webber  |  johan de nysschen  |  vettel  |  formula 1  |  red bull  |  infiniti  |  2013

Read Wheels24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
Add your comment
Comment 0 characters remaining

Inside Wheels24

Hamilton challenges Nico to 'race him'

'Mercedes said maybe he was just comfortable second and I said, 'well that's the difference between us,' said Lewis Hamilton as his relationship with team mate Nico Rosberg deteriorates.

There are new stories on the homepage. Click here to see them.