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Diavel takes the show at Eicma

Ducati opened its EICMA 2010 week in pure Italian style with the first full public unveiling of the Diavel and the Monster 1100 EVO, and hey!, are they beasts.

Their unveiling in Milan launched the Italian manufacturer’s exhibition of new models at the 68th Milan International Motorcycle Show which opens to the public today, November 4. And we have the appoximate prices for South Africa.

Gabriele Del Torchio, president of Ducati Motor Holding, took the opportunity to announce positive commercial results with further confirmation of the company’s stable footing during a difficult period for the industry:

“2010 has been a year of great opportunity for Ducati and, despite the difficult market environment, we have seen our market share double in the last three years from 4.3% to 8.6%,” he said. “By the end of 2010 we expect sales to have grown by six percent over 2009, testimony to Ducati’s capacity to react, even during a market contraction.

"We continue to base the pillars of our strategy on loyalty to our mission... that is, to be a specialist and segment leader in the sports bike sector while working with determination on the development of highly innovative products.”

One of those, he said, was the awesome Diavel.

It and other bikes in the 2011 range were introduced by Claudio Domenicali, Ducati Motor Holdings’ general manager.



POWERFUL PAIR: The Diavel will be available in two versions: the standard (standard?!) model and the flagship Diavel Carbon.


“The Diavel is, without doubt, the most exciting innovation in our 2011 line-up,” he said, “because it represents a new concept of motorcycle. It is a naked because it is essential, light and agile; a cruiser because it is imposing and comfortable with a passenger; and a sports bike because it has a powerful heart, muscles, and levels of performance that take your breath away.

“No segment has ever captured these characteristics in just one bike. If the Multistrada 1200 represents the perfect synthesis between functionality and performance, the Diavel creates a new interpretation of performance combined with technology and design.”

Moving on to the Monster 1100 EVO and 848 EVO, he said these bikes completed the 2011 range.
 
The Diavel has been hailed as “the new shape of power and style”. It is said to combine decades of twin-cylinder heritage and Italian style with “a bold, world-beating technical confidence strong enough to extend the boundaries of motorcycle design”.

“Custom-shop beauty, state-of-the-art technology, innovative design and extraordinary riding pleasure,” Ducati says, “have been masterfully blended into the Diavel, a motorcycle destined to shape the future.”

For connoisseurs of technology, anti-lock brakes, traction control and various selectable riding modes deliver a confidence-inspiring sophistication while stunning looks, 120kW drive a sport lifestyle. A specially engineered 240-section rear tyre combined with Ducati chassis technology to deliver what Ducati calls “mind-blowing handling and lean angles, whether carving through curves or just riding out for a night on the town”

REAL EVOLUTION: The Monster 1100 EVO and 848 EVO complete the 2011 Ducati range.

The Diavel will be available in two versions: the standard (standard?!) model and the flagship Diavel Carbon – with the option of a more expensive red-finished model. The Carbon model comes with carbon-fibre bodywork and forged and specially machined Marchesini rims and will only be available early in 2011.

We have the prices in SA after the goverenment's share is added: expect to pay around R200 000 for the 'standard' Diavel and R230 000 for the Carbon edition. The Monster (see below) will retail here from around R150 000 and all the bikes will be here early in 2011.

The long list of updates to the Monster family is now highlighted, Ducati says, by the arrival of the Monster 1100 EVO, which further enhances the Monster family’s defining concepts of functionality, style and sport with a full evolution of the flagship model.

The range takes its name from the Desmodue Evoluzione engine which now delivers a milestone 75kW. The 1100 EVO rolls out with a fully redesigned exhaust, new seat and 20mm bar-riser, Marzocchi front suspension, refined tail end, bold Corse-style graphics and a new Ducati safety pack consisting of ABS and a new four-level traction control.

The new 1100 EVO “jewel” of the Monster family will stand alongside the 2011 Monster range of 696 and 796, enhanced with revised ergonomics, Marzocchi front suspension and a new sub-frame ready for the Ducati Performance grab-rail accessory, in addition to the 696’s new “dark stealth” and “stone white” colour schemes.

The Monster 1100 EVO will be available from April 2011, price to be confirmed.

'SPORT BIKE PERFECTION'

The award-winning and highly successful Ducati Multistrada 1200 moves into 2011 having proved its innovative concept and established itself, Ducati says, as an industry benchmark. Its ground-breaking design and unprecedented technology grabbed headlines all over the world since its arrival in March 2010 and the Multistrada’s 2011 entry without modification confirms the model’s high quality engineering.

Described as “sport bike perfection”, the 2011 Superbike model line-up presents the exciting new 848EVO with 105kW, Brembo Monobloc callipers, steering damper and new “arctic white silk” colour scheme with red frame and red wheels and dark stealth finish with black frame and black wheels.

The 1198 now comes with traction control, quick-shifter and a data analyser while the brand-new and track-ready 1198 SP rolls out with DTC, DQS, DDA, Ohlins TTX rear suspension, slipper clutch and light aluminium fuel tank.

RADIATOR COVERS

The application of DTC to the standard model 1198 underlines Ducati’s intention to broaden the use of tried-and-tested, race-derived electronics to its machines while the introduction of DQS to the 1198 and 1198 SP marks the first time that “quick-shift” electronics have been fitted to a production Ducati.

The Streetfighter gets the arctic white paint job, the Streetfighter S a matching red trellis frame for the red version and a racing black frame for the new diamond black. Both Streetfighters get radiator covers in a new subtle black finish and both colour schemes of the ‘S’ now have black wheels.

Ducati is also showing its 2011 range of accessories and bikewear designed for performance, style and safety.

Take a look at Ducati’s South African website.
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